Friday, November 26, 2010

Planet: Pop Up

The Planet Pulse has launched a new Pop-Up store in Settler's Ridge,  a 10-week run and potential permanent satellite addition to our flagship in Cranberry township. 
Any pop-up design needs to hit a budget sweet-spot. Spend too much and the investment won't pay-off. Too little budgeted, and the place won't have a sense of dependability for customer comfort. We have kept it simple with an uncluttered plan and lots of room for the busy holiday shoppers to take their time, hangout and feel the pulse of our fashion (clothing, jewelry), body (fragrance, grooming) and soul (books, art, etc) product offerings.
We're using the store (owned by Marty Smith of Marco Contractors) as a testing ground for products, build-out and the development process. It's kind of a living retail lab, advancing our great experiment... aka, a labor of love.
build it & they will come... the new location has already been visited by lots of my friends in the west pittsburgh area

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